At the recent California Rum Festival, I presented a session about my experiences in building a large social media following for the Cocktail Wonk brand, plus observations on what works and doesn’t work for other social media feeds. The presentation, available as PDF, includes my slides and my accompanying notes can be found here: cocktail-wonk-guide-to-effective-social-media-in-the-spirits-industry... Continue Reading →
The Cocktail Wonk Guide to Great Cocktail Bar Photos with Your Camera Phone
Canon, Seattle Being any sort of respectable spirits blogger these days requires you to have a social media presence beyond just your blog, be it Facebook, Instagram, Twitter, etc… I devote most of my efforts into documenting my wonk lifestyle on Instagram (@cocktailwonk), which means plenty of drink photos from dimly lit cocktail bars. Along... Continue Reading →