The Cocktail Wonk Guide to Effective Social Media in the Spirits Industry

At the recent California Rum Festival, I presented a session about my experiences in building a large social media following for the Cocktail Wonk brand, plus observations on what works and doesn’t work for other social media feeds. The presentation, available as PDF, includes my slides and my accompanying notes can be found here: cocktail-wonk-guide-to-effective-social-media-in-the-spirits-industry... Continue Reading →

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